Honest Software, Built with a Family Heart
We are Mipelli—a family-owned software brand dedicated to crafting human-centered micro-SaaS tools that solve the real, often overlooked struggles of daily office life.
Our mission is born from empathy and decades of executive experience. We aren't just building code; we are building bridges between human needs and digital solutions. Founded by a mother, son and a daughter-in-law team, our family legacy is about trust, intuition, and the quiet satisfaction of a job made simpler. Every tool we create starts as a solution to a real challenge we've faced ourselves.
Our Mission
At Mipelli, our mission is to humanize the digital experience by crafting tools that solve real office struggles with empathy and precision. We believe software should be as honest as a handshake, fostering transparency and trust through simple, innovative solutions built for people, by people.
The Mipelli Family
Milena Milivojevic
Founder & Creative Lead
With decades of experience as an Executive Assistant and Project Manager, Milena understands the true weight of office chaos and core struggles.
Pedja Milivojevic
Head of Engineering
Building the technical heart of Mipelli, Pedja turns real-world problems into clean, efficient code that helps you work better.
Lidija Lukic
Marketing & Customer Success
Lidija is the driving force behind Mipelli's brand visibility and marketing, ensuring our human-first solutions reach the people who need them most.
Guiding Principles
Human Sustainability Driven Design
We build with the user's specific office struggles at the core of every line of code, ensuring technology acts as a bridge for human potential, not a replacement for it. Driven by human sustainability, we create solutions that empower people to excel without being replaced by the tools they use.
Radical Honesty
No corporate jargon. We believe in transparent communication and building software that does exactly what it promises, every single time.
Family Legacy
Our work reflects our name. We treat every client like a member of our family, prioritizing trust over short-term gains.
Simple Efficiency
We fight complexity. Our goal is to create minimalist tools that remove friction and restore time to your daily office rituals.